Field Sales Operations Representative

Ellahi Consulting

Cape Town, Western Cape

Permanent

Closing Date 15 January 2026

Job Description

JOB TITLE
Field Sales Operations Representative

Location: PaardenEiland, Western Cape 

Salary: Market-related 

Industry: Import/ Export of Seafood 

WORKING HOURS

  • 08h00 – 17h00, Monday – Friday
  • Saturday 09h00 – 13h00 (two Saturdays per month with one day off for Saturdays worked)
  • Weekends/overtime will be required due to the nature of the industry

JOB PURPOSE
Achieving set targets/budgets, maximizing turnover, sales profitability and growth within the assigned market by effectively selling the company’s products daily. 

QUALIFICATIONS / SKILLS

  • Matric
  • Tertiary education will be advantageous
  • General computer literacy at a minimum of intermediate level (Windows, MS Word, Excel)
  • Good knowledge and/or previous working experience of seafood products will be an advantage

EXPERIENCE NEEDED

  • 3–5 years’ sales experience
  • SAP experience optional



REQUIREMENTS

  • Fully bilingual (English and Afrikaans)
  • Good communication & excellent customer service skills
  • Pleasant disposition
  • Ability to work under pressure, prioritize and multi-task
  • Problem-solving abilities
  • Excellent professional work standard, time management & organisational skills
  • Must be punctual
  • Detail driven
  • Team player who is also able to work individually
  • Driver’s Licence
  • Able to travel

KEY RESPONSIBILITIES

Submission of monthly CC recon – last Friday of every month 

Achieve FLM weekly and monthly sales targets

Calling on stores to maximise sales opportunities

Store budgets to be used as a measurement and to be reached monthly to achieve overall FLM budget

Call on customers in a designated area as per a call cycle and provide feedback regarding store-specific issues and complete daily call cycle sheet

Liaising with the merchandising teams to ensure they are aligned with the company’s expectations

Ensuring all merchandising standards are adhered to and the merchandising teams are well equipped to execute in stores

Provide ongoing training for field staff and instore merchandisers

Communication and upkeep of promotions/product knowledge to team/field staff

Motivate the appointed sales team/field staff in your designated area to achieve set budgets

Build and maintain strong working relationships with all customers and sales team/field staff

Gather feedback from customer complaints, queries and requests and ensure resolution

Ensure all listed/ranged lines are on display and correctly merchandised according to flows

Call on stores in all retail channels in SWD, Port Elizabeth & KZN regions (Coastal)

Plan trade visits with sales agents in the regions

Attend VTM Quarterly Cycle Brief

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