Ellahi Consulting
Cape Town, Western Cape
Permanent
Closing Date 15 January 2026
Job Description
JOB TITLE
Field Sales Operations Representative
Location: PaardenEiland, Western Cape
Salary: Market-related
Industry: Import/ Export of Seafood
WORKING HOURS
- 08h00 – 17h00, Monday – Friday
- Saturday 09h00 – 13h00 (two Saturdays per month with one day off for Saturdays worked)
- Weekends/overtime will be required due to the nature of the industry
JOB PURPOSE
Achieving set targets/budgets, maximizing turnover, sales profitability and growth within the assigned market by effectively selling the company’s products daily.
QUALIFICATIONS / SKILLS
- Matric
- Tertiary education will be advantageous
- General computer literacy at a minimum of intermediate level (Windows, MS Word, Excel)
- Good knowledge and/or previous working experience of seafood products will be an advantage
EXPERIENCE NEEDED
- 3–5 years’ sales experience
- SAP experience optional
REQUIREMENTS
- Fully bilingual (English and Afrikaans)
- Good communication & excellent customer service skills
- Pleasant disposition
- Ability to work under pressure, prioritize and multi-task
- Problem-solving abilities
- Excellent professional work standard, time management & organisational skills
- Must be punctual
- Detail driven
- Team player who is also able to work individually
- Driver’s Licence
- Able to travel
KEY RESPONSIBILITIES
Submission of monthly CC recon – last Friday of every month
Achieve FLM weekly and monthly sales targets
Calling on stores to maximise sales opportunities
Store budgets to be used as a measurement and to be reached monthly to achieve overall FLM budget
Call on customers in a designated area as per a call cycle and provide feedback regarding store-specific issues and complete daily call cycle sheet
Liaising with the merchandising teams to ensure they are aligned with the company’s expectations
Ensuring all merchandising standards are adhered to and the merchandising teams are well equipped to execute in stores
Provide ongoing training for field staff and instore merchandisers
Communication and upkeep of promotions/product knowledge to team/field staff
Motivate the appointed sales team/field staff in your designated area to achieve set budgets
Build and maintain strong working relationships with all customers and sales team/field staff
Gather feedback from customer complaints, queries and requests and ensure resolution
Ensure all listed/ranged lines are on display and correctly merchandised according to flows
Call on stores in all retail channels in SWD, Port Elizabeth & KZN regions (Coastal)
Plan trade visits with sales agents in the regions
Attend VTM Quarterly Cycle Brief
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